Welcome to the Knowledge Mouse Online Quiz
MArket
| Questions |
Answers |
| ___ grouping people |
B) market segmentation |
| ___ grouping people based on location or where they live. |
D) geogrpahic segmentation |
| ___ grouping people based on: age, income, gender, occupation, etc. |
C) behavioral segmentation |
| ___ grouping people based on psychological aspects of a person like lifestyle and interests |
A) demographic segmentation |
| ___ grouping people based on their behaviors like: buying habits, usage, and loyalty. |
E) Psychographic segmentation |
