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Market Segmentation
Question or Hint
Answer or Word
- ___ grouping people based on their similarities. B) market segmentation
- ___ grouping people based on location or where they live. D) geogrpahic segmentation
- ___ grouping people based on: age, income, gender, occupation, etc. C) behavioral segmentation
- ___ grouping people based on psychological aspects of a person like lifestyle and interests A) demographic segmentation
- ___ grouping people based on their behaviors like: buying habits, usage, and loyalty. E) Psychographic segmentation
