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Create an Online Quiz With These Questions
Create an Online Quiz With These Questions
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Market Segmentation
- 1. grouping people based on their values, beliefs, and lifestyles.
- 2. grouping people based on location or where they live.
- 3. grouping people based on: age, income, gender, occupation, etc.
- 4. grouping people based on their similarities
- 5. grouping people based on their behaviors like: buying habits, usage, and loyalty.
- a. behavioral segmentation
- b. Psychographic segmentation
- c. demographic segmentation
- d. geographic segmentation
- e. market segmentation
Market Segmentation (Answer Key)
- e 1. grouping people based on their values, beliefs, and lifestyles.
- d 2. grouping people based on location or where they live.
- a 3. grouping people based on: age, income, gender, occupation, etc.
- c 4. grouping people based on their similarities
- b 5. grouping people based on their behaviors like: buying habits, usage, and loyalty.
- a. behavioral segmentation
- b. Psychographic segmentation
- c. demographic segmentation
- d. geographic segmentation
- e. market segmentation
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